Am I alone in thinking it would be a no brainer for a stereo manufacturer to engineer a unit that allows the Iphone to dock onto it (in landscape) like a removable fascia?

As the Iphone would then be a touch screen phone, music, movies and potentially satnav solution all sitting within a very slim, stylish form it seems absolutely ideal.

I believe BMW have cottoned on to the idea, but anyone with any great knowledge of ICE (not me, then) tell us if manufacturers have seen the potential of the Iphone as a superb gui/do it all solution?

If the standard Vectra stereo had an aftermarket unit such as this available, and a tidy blanking plate to have the Iphone recessed nice and flush in landscape mode whilst docked in the car, I would be running to get one as fast as my little legs could carry me! (or I may just take the car!)